Huawei and Microsoft continue to focus on emerging markets with W1 launch in Lagos, Nigeria

Today Huawei, in partnership with Microsoft and cellular provider Airtel, announced the launch of Hauwei'south W1 smartphone in Nigeria. The effect took place at Airtel'due south headquarters in the metropolis of Lagos. The joint result saw Huawei, who has decided to have a run at the Windows Phone marketplace, come together with Nigeria'due south largest iii.75G carrier. Despite the excitement, no availability or pricing information were fabricated bachelor.

Yinusa Bello, Chief Sales Officer, Airtel Nigeria said, "By partnering with Huawei and Microsoft, we are able to develop quite a lot of innovative products and we volition continue to do this in the industry and globally"

Tony Liang Wei, Managing Director, Huawei Device, West Africa said that the W1 peculiarly suited for Africa market, focusing on Windows Telephone viii's productivity and security features. While non specifically noted, information technology could be part of Huawei'due south and Microsoft'southward joint "4Afrika"venture, whose goal is to leverage technology to actively appoint Africa's economical evolution and to meliorate its global competitiveness.

The Huawei W1 is an economy phone sporting a 4" WVGA brandish, dual core i.2 GHz CPU, 512MB of RAM and 5MP rear camera (with a 0.3 MP forepart facing cam), all packaged together at an aggressively low toll. Information technology is specifically designed to compete in emerging markets and Huawei has fabricated quite the push to get a foothold in such places. Back in Apr, they launched the W1 in the Philippines, and earlier this month, they even entered the economy smartphone race in the U.s.a. by bringing the W1 to Walmart stores equally a pre-paid option.

The smartphone industry, particularly the folks involved with Windows Phone, seems to have some to a conclusion equally a whole that the depression-finish smartphone marketplace is where the real key to success lies. Also Huawei, Microsoft and Nokia have committed to aggressively pursuing the aforementioned path.

Nokia has begun their total court press in the economy sector with their flood of Lumias 520, 620 and 720 series of Windows Phones in emerging markets, also as targeting the toll-conscious consumers in the United states of america. Their wallet-friendly phones have seen a significant bump in sales in places like India, along with huge success in the United States through avenues like Walmart and Habitation Shopping Network.

Winning the support of those who are merely starting to see smartphones as a device option is primal to the survival and eventual thriving of Windows Telephone. Simply that doesn't mean it's the only thing that matters. We will keep to see ground-breaking technology in high-end devices from the likes of Nokia, like their Lumia 920 series and PureView camera. Hopefully, we will see others pace up likewise.

Allegedly leaked specs for the Huawei Arise W2 put it on par with other high-terminate Windows Telephone eight handsets, and the Chinese OEM has long been rumored to be working on a 6.1-inch Windows Telephone viii device as well. Much like the movie director who makes the cheesy, summertime blockbuster to fund the poignant, high-quality indie movie, we hope the success of the economy phones allows manufacturers to bring united states the boundary-pushing hero devices.

Source: WorldStage

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